Our Story
How A Label Inspired Comfort
As a sleep-deprived Mum, I discovered my baby was most settled and content when rubbing the label on my top. Soon, he wanted to snuggle with it for sleep, finding comfort in twiddling the label. Motivated by this, I designed the softest, breathable muslin with a satin edge for him to use as a comforter. Now, we're a team of parents dedicated to bringing this comfort to families everywhere.
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Proven Comfort of Bullabaloo
It's a well-known fact that babies and children are comforted by the softness and warmth of blankets, finding a familiar and reassuring presence in their gentle embrace.
At Bullabaloo, we've taken this understanding to heart from our own experiences, creating a range of baby blankets designed to offer the ultimate in comfort and security. All of our products are created from our unique muslin composition that we spent years perfecting to be the softest, squishiest and most comforting for your little ones whilst being breathable, long-lasting and gentle on sensitive skin. This ensures your little ones feel safe, settled and content whether at rest or during play.
Because our blankets offer comfort to babies and children, facilitating improved sleep at night, smoother adjustments to new surroundings, and reassurance during hospital stays, this also brings you the peace of mind that your baby feels safe and secure even in your absence.